Marketing Manager

As a Marketing Manager, you will lead the development and execution of marketing strategies, manage advertising campaigns, and oversee event planning. You will collaborate with teams to align activities with business goals, optimize budgets, and analyze market trends.

icon Full Time

icon Egypt - Maadi

icon 07 Jul 2024

WOTN is looking to hire a Marketing Manager who has a background in B2B to join our team in Maadi, Cairo in a fast-paced environment.

This position is ideal for someone with 5+ years of experience managing a team across paid and organic channels. You need to be an excellent project manager, incredibly detail-oriented, and have an eye for good branding.


Key Responsibilities:
  • Develop and execute comprehensive marketing strategies and campaigns to promote our brand and services online and offline
  • Analyze market trends, consumer behavior, and competitive landscape to identify opportunities for growth and improvement
  • Develop and maintain strong relationships with media partners, vendors, and industry influencers
  • Manage the Organic Content Team (UGC, Podcasts, Social, Thought Leadership etc.)
  • Manage budgets and allocate resources effectively to optimize ROI on marketing initiatives
  • Analyze conversion events using Google Analytics to inform campaign strategies
  • Track and report on campaign performance metrics weekly
  • Maintain and update performance dashboards with the latest data
  • Collaborate closely with the marketing team to ensure alignment with overall marketing objectives


Qualifications:
  • 5+ years in B2B marketing
  • 2-3 years of experience in managing paid advertising campaigns
  • Ability and track record of managing a creative team
  • Very quantitative: skilled in analyzing, tracking, and reporting on campaign metrics
  • Proficient in using formulas in Google Sheets
  • Be comfortable leading the team in generating B2B content
  • Strong communication skills and the ability to work effectively in a fast-paced and dynamic environment
  • Fluency in English
  • Experience in Saudi Market is Highly Recommended



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