Senior Content Writer

As a Senior Content Writer, you will be responsible for creating compelling and high-quality content across various platforms to enhance brand visibility and engage target audiences. They will collaborate with cross-functional teams to develop content strategies, conduct research, and optimize content for SEO. The ideal candidate will possess excellent writing and editing skills, a deep understanding of content marketing principles, and a passion for storytelling.

icon Full Time

icon Egypt - Maadi

icon 29 Apr 2024

Company Description:

WOTN is a leading event managemnt company located in Cairo, Egypt. We specialize in providing 360° luxurious event management services and are known for going above and beyond to exceed client expectations. Our team is passionate, creative, and dedicated to delivering exeptional experiences.

Responsibilities:

Develop and execute content strategies to drive brand awareness, engagement, and lead generation.

Write and edit clear, concise, and compelling content for various channels, including website copy, blog posts, social media, email newsletters, whitepapers, case studies, and more.

Collaborate with cross-functional teams, including marketing, design, and product, to develop content that aligns with brand messaging and objectives.

Conduct thorough research on industry trends, topics, and keywords to inform content creation and optimization.

Optimize content for SEO to improve organic search rankings and visibility.

Stay up-to-date on industry best practices, trends, and emerging technologies to continuously improve content quality and effectiveness.

Proofread and edit content to ensure accuracy, consistency, and adherence to brand voice and style guidelines.

Track and analyze content performance metrics using analytics tools to inform future content strategy and optimization efforts.

Qualifications:

Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.

[3-5] years of experience in content creation, preferably in a similar role.

Proven track record of producing high-quality content that drives engagement and meets business objectives.

Excellent writing, editing, and proofreading skills with a keen eye for detail and accuracy.

Strong understanding of SEO best practices and experience optimizing content for search engines.

Proficiency in content management systems (e.g., WordPress) and familiarity with analytics tools (e.g., Google Analytics).

Ability to manage multiple projects and deadlines in a fast-paced environment.

Creative thinker with the ability to generate innovative ideas and concepts.

Strong communication and collaboration skills with the ability to work effectively in a cross-functional team environment.

Passion for storytelling and a deep understanding of audience needs and preferences.

Proficient in both Arabic and English languages, composition, grammar, and spelling."

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